Your partner in
sustainable growth
Hodler Asset Management is a Budapest-based private equity firm focused on the broadly defined agri-food sector across Central and Eastern Europe. With nearly two decades of experience, we are committed to transforming regional businesses into competitive, future-ready market leaders.
About Us
Hodler Asset Management executes targeted investments through both proprietary capital and private equity funds across Hungary, Romania, and Serbia. We currently manage two private equity funds with total committed capital of EUR 160 million.
The CEE agri-food and consumer industries are undergoing fundamental structural transformation, shaped by fragmented markets, limited consolidation, and generational transition. We see opportunity where others see complexity. Our strategy is built on corporate consolidation, value chain development, and technological modernisation — creating long-term value for our partners and portfolio companies.
History
Hodler Asset Management evolved from a founder-led private holding structure into a professional investment platform. What began as an entrepreneurial business transitioned into a family office model and ultimately developed into an institutional asset manager with dedicated fund structures.
Founding of East Grain
Launch of the GTK Talent Development Program
Investment in Agrovir
Investment in Crush Distribution
Investment in Chem System
Establishment of Hodler Capital
Investment in UBM Feed Romania
Establishment of Hodler Asset Management
Launch of Fund I
Investment in Poultry Group
Investment in Gyulai Agrár
Launch of Fund II
Investment in Superior Foods
Partial exit from East Grain
Exit from Gyulai Agrár
Exit from Flair Plastic
Investment in VERTIKAL Group
EUR 160m
assets under management
20+
Years of investment and entrepreneurial experience in the agri-food sector
2
Active funds and 6 private equity transactions
14
Colleagues
10+
Co-investment partnerships
3
University-level talent development programs
Our Values
Our team has built its experience at leading corporations, investment firms, and advisory companies across the region. Beyond their institutional background, several of our members are also active as private investors across various sectors, further broadening the depth and range of expertise we bring to every investment.
We believe lasting value creation requires active and responsible ownership. We take board seats, work closely with management, and stay deeply involved in the strategic and operational development of our portfolio companies. We primarily seek majority positions, but remain open to joint-control or minority investments where strategic alignment and shared values are present.
We typically invest between EUR 5–50 million in equity per transaction. For larger opportunities, we leverage our extensive co-investor network to scale capital flexibly. Based on our strategic focus, transactions in the EUR 5–25 million range represent our core sweet spot.
We believe that operational and technological modernisation is one of the most tangible sources of value creation in the agri-food sector. We actively support our portfolio companies in adopting digital tools, process improvements, and modern management practices. helping them move from entrepreneurial operations to professionally run, competitive businesses.
We believe long-term value creation is naturally aligned with environmental, social, and governance responsibility. In the agri-food sector, this means strengthening sustainability across the entire value chain. Our investments support renewable energy adoption, animal welfare, and digital traceability solutions, enhancing efficiency, competitiveness, and the transition toward regenerative agriculture and sustainable growth.
One of the greatest challenges facing the agri-food sector is the migration of talented young professionals to other industries. Our group plays an active role in three university talent development programmes, supporting the professional growth of future sector leaders and helping build the pipeline the industry needs.
Team
Our Investment Strategy
Hodler Asset Management primarily invests in the agri-food and consumer sectors across Central and Eastern Europe, focusing on companies with complex operations where, in addition to capital, professional expertise and active ownership are essential. A core element of our investment strategy is close collaboration with founders and management teams to support companies in reaching their next stage of development.
We primarily invest in entrepreneurially driven companies with strong growth potential, supported by the following structural drivers:
- Generational transition – A wave of founder-owned businesses without clear succession creates a structural window for institutional buyers with operational depth.
- Governance and operational development – Family-owned and founder-led companies frequently operate below their potential, with clear upside through professionalisation, process improvement, and hands-on management support.
- Fragmented markets – Low horizontal consolidation across CEE agri-food and consumer creates meaningful scale and integration opportunities for active investors.
- Capital structure inefficiency – Regional businesses are frequently either overleveraged or entirely equity-funded, creating opportunity for financial investors who can establish and manage an optimal capital structure.
- Structural demand shifts – Rising incomes, urbanisation, and evolving consumption patterns are reshaping demand across food and consumer categories.
- Strategic sector relevance – Food security, supply chain resilience, and sustainability targets are elevating agri-food and consumer to policy priority status across the region.
Our focus covers the entire agri-food value chain in its broadest sense, including all adjacent and supporting industries.
Equity ticket size: EUR 5–25 million
Majority ownership, or minority stakes with control rights alongside like-minded co-investors
Transformational impact via governance, capital, and strategic oversight
Our Portfolio
Hodler Asset Management is built on strong entrepreneurial foundations. Originating from our founder’s grain trading business, our portfolio has expanded over the years through targeted investments, with these companies forming the backbone of Hodler.
The establishment of two private equity funds in partnership with Hungarian institutional investors enabled the execution of a deliberately designed and structured acquisition strategy, which we continue to pursue today. Our portfolio companies now span the entire agri-food value chain across Central and Eastern Europe, reflecting both our operational heritage and our role as an active private equity investor.